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Announcing the Small Business Brand Kit
Have an amazing small business idea but don’t know where to start? We’ve got the guide for you!
Logo Design for Beginners: How to Create a Logo That Lasts
Welcome to logo design for beginners. Find everything you need here, including easy-to-use tools to help you make your own great logo design.
From 0–60: How I Designed My Business Logo in Seconds
Need a logo but no time to think? Here’s how I created a customized business logo in a minute flat using Shutterstock’s free templates.
5 Simple Logo Color Combinations That Go Well Together
Learn how to use simple logo color combinations to find a logo concept that brings your brand to life and start designing your own.
任何徽标设计过程的两个基石是研究和实验。研究绝对至关重要,因为它将决定你的前进方向。你会想研究你的受众(他们与什么联系?),你的竞争对手(他们如何表达自己?),以及更广阔的格局(你应该加入或反对哪些行业趋势?)。在整个研究过程中,记下你喜欢和不喜欢的徽标;将它们放在情绪板上,以识别模式并激发新的想法。经过研究,是时候进行实验了。使用诸如Create之类的程序,玩弄颜色、形状和字体,将您的想法变为现实。
There are lots of programs out there to help you design your own logo, and of course, we're partial to Create. Our online editor is free and easy to use, and it requires zero design experience to go from concept to creation. You can upload your own assets if you've sketched out a logomark already, or you can select from millions of stock assets to build out your design. (Yep, millions!) Customize each part of your design—font, size, color, layers, layout—until your logo is even better than you imagined.
与任何品牌推广活动一样,您的徽标创建过程应该从原因开始。为什么你的企业存在?你为什么这么努力去做你所做的事情?您为客户和社区提供的转型是什么?牢记这些大创意,开始研究你喜欢的其他商业徽标。拉出你最喜欢的元素(可能是这里的颜色或那里的字体),然后将它们重新组合成完全独特的元素。使用色彩心理学来确保你的徽标唤起与你的品牌相关的所有更深层次的情感。
与任何品牌推广活动一样,您的徽标创建过程应该从原因开始。为什么你的企业存在?你为什么这么努力去做你所做的事情?您为客户和社区提供的转型是什么?牢记这些大创意,开始研究你喜欢的其他商业徽标。拉出你最喜欢的元素(可能是这里的颜色或那里的字体),然后将它们重新组合成完全独特的元素。使用色彩心理学来确保你的徽标唤起与你的品牌相关的所有更深层次的情感。